Identification and Ranking of Short-term Methods for the Development of Internet Businesses from the Point of View of Internet Business Owners in Zahedan

Sayadi, Milad; Dehghani, Masoud

doi:10.22034/jmsmo.2024.205012

Identification and Ranking of Short-term Methods for the Development of Internet Businesses from the Point of View of Internet Business Owners in Zahedan

Document Type : Original Article

Authors

Milad Sayadi ¹

Masoud Dehghani ²

¹ Master Student, Department of Management, Islamic Azad University, Zahedan Branch, Zahedan, Iran.

² Assistant Professor, Department of Management, Velayat University, Iranshahr, Iran.

10.22034/jmsmo.2024.205012

Abstract

Internet businesses have received attention in recent years and many economic enterprises have used the Internet platform. Therefore, there is a need for development for the prosperity of Internet businesses, and based on this, the present research has identified and ranked short-term methods for developing Internet businesses from the point of view of Internet business owners in Zahedan. The present research method is a descriptive survey. The statistical population of this research includes active internet business owners in Zahedan, whose number is 238. The statistical sample of this research was 143 people, and this number was determined according to Morgan's table. The sampling method is available. The tool of data collection was a questionnaire, and the tool of field data collection was a researcher-made questionnaire. The analysis of the single-sample t-test of the data and Friedman's test showed that the short-term methods for the development of Internet businesses from the point of view of Internet business owners in Zahedan are: SEO, marketing, offline communication and format improvement of Site.

Keywords

Internet Business

Business Development

SEO

Advertising and Marketing

Subjects